As PR and communications professionals, we are story tellers. We look for stories. We pitch stories to journalists and stakeholders. We track stories in the press, on social media and on websites. We tell our customers’ stories, offering something for their audience to relate to, and – ultimately – we convert that audience to customers.
As most of you that are acquainted with us know, we love working in PR! As well as loving our customers and industry, the work we do is varied, interesting and challenging. With recent changes to our team, we’ve been considering what makes Brouha and in turn, ‘what makes a good PR practitioner’ and this is what we’ve discovered. Continue reading “What makes a good PR agency?”