The September reset

Did you know September is the second most significant reset period of the year, behind January? After the distractions and downtimes of the summer months, September offers us another chance to refocus our priorities and commitments, with a renewed focus to keep on track with our goals, as the year starts to draw to a close.  As we settle back into work routines, we’re tapping into the ‘back-to-school’ mindset after the more relaxed summer months.

The back-to-school mindset extends to marketing strategies as well. It’s a time to evaluate the success of your year so far and shift the tone of voice to align with the changing season. Messaging should resonate with the target audience who are starting to change their focus to think about preparing for winter, which calls for a change in direction for marketing messages for the home improvement and housing markets within which we work.

Active autumn

At Brouha, the closing months of the year are often our busiest.  As well as working with clients on that final push to meet the years objectives and laying the foundations for the year ahead with the day-to-day stuff, such as copy writing of press releases, articles, blogs, social media content, website content, newsletters, flyers and more besides, quarter four also tends to be busier with awards season and a few major industry events coming up too.  Whether it’s an open day, a seminar or an exhibition (at home or overseas) we work directly with clients on the planning and organisation, as well as sourcing any promotional material to ensure their event is a success.  We also provide support with writing award entries to ensure all of our clients’ hard work gets the recognition it deserves.  We can provide support in any area of marketing and communications our clients might need in order to achieve their desired marketing goals for the year.

An extra pair of hands

We often work on a one-off project basis, providing that extra pair of hands as and when people need them.  Depending on the task, we can often just take a brief and handle the rest, which can prove to be a massive help.  If you’re having a September reset and your marketing to-do list looks a little longer than you’d like, get in touch with Brouha to see how we could lighten your load.

Call 01672 514947 or email hello@brouhamarketing.com